It's finally time to share some news that we have been keeping close to the vest for almost eight months!
Drum roll please...
We have signed a multi-year deal with Warner Bros. Discovery to take "Hard Truths of Conservation" to Discovery Channel and Animal Planet. The History Channel was a great first landing spot and home of HTC over the past three years. However, when the opportunity to put our message in front of a global audience and potentially hundreds of millions of people, the decision was easy. Two networks which are synonymous with producing top-shelf programs around animal education, the environment, and sustainability, will now have a program dedicated to teaching the same message through hunting and conservation.
“When we started shooting the pilot in 2020, I had no idea what this would evolve into one day,” said Dan Cabela, Executive Director of the Cabela Family Foundation. “To have a show highlighting conservation stories from around the world featured on Discovery and Animal Planet is truly humbling.”
Hard Truths of Conservation will begin airing April 5, 2025 at 9:00AM (ET/PT) on Discovery Channel, July 6, 2025 at 8:00AM (ET/PT) on Animal Planet, and internationally on Discovery India April 5, 2025. The series will stream on discovery+ and the Discovery GO APP.