This week on Hard Truths of Conservation, join us as we travel to Spain and France to take a close look at how hunting has helped recover and even grow the chamois population. The history, sights, sounds and cultural aspects of both countries are ever present as the story unfolds. Speaking with local experts and government officials, the narrative around conservation becomes clear.

Don’t miss “A European Tradition” this Sunday, April 26th, at 8:30AM Eastern, on the Discovery Channel.

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This week on Hard Truths of Conservation, join Dan Cabela as he travels to Alaska. Off the coast of Kodiak, AK comes an incredible story of conservation and forward thinking. Building and sustaining a new bison herd on the island of Sitkalidak, the indigenous Alutiq community of Old Harbor take ownership of their food security and subsistence way of life. Dan Cabela immerses himself into the community and is given the privilege of telling their story. Together, with our partners at IOTR, we take on the task collaring some of these bison in order to learn more about them and the way they’ve adapted to life here. 

Don’t miss “An American Icon” this Sunday, April 5th, at 8:30AM Eastern, on the Discovery Channel.

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This week on Hard Truths of Conservation, join Dan Cabela as he travels to Kansas and Newfoundland where the common thread is wild food. How important is wild-game meat to the sustainability of North America? Meeting with rural communities who largely depend on yearly cycle which hunting brings, is an eye-opening introduction to a world many don’t think of. Then Dan travels up north to meet with his good friend, Shane Mahoney, of the Wild Harvest Initiative, and digs into the data behind this fascinating story. 

Don’t miss “A Wilder Harvest” this Sunday, March 29th, at 8:30AM Eastern, on the Discovery Channel.

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This week on Hard Truths of Conservation, join Dan Cabela as he travels to Patagonia for an up-close look at how biologists and hunters are working together to make difference. From region-wide bird surveys to the incredible conservation work being done on the critically endangered huemul deer, this beautiful country has no shortage of fascinating stories and culture. Meeting a passionate couple who have dedicated their live to saving huemul deer is the highlight for Dan, as he gets extremely close to these special deer. 

Don’t miss “Argentina’s Lost Deer” this Sunday, March 22nd, at 8:30AM Eastern, on the Discovery Channel.

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This week on Hard Truths of Conservation, join Dan Cabela as he travels to Namibia to meet with world-renowned conservationist, Robin Hurt. In this sparsely populated country, wildlife and habitat face all kinds of issues. However, hunting and private land ownership have become two vital tools which have actually turned things around. Restoring wildlife populations and habitat for them to thrive in is often times thankless work, however, people like Robin Hurt have a passion for real conservation and the results it yields. 

Don’t miss “Secrets of Africa” this Sunday, March 15th, at 8:30AM Eastern, on the Discovery Channel.

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This week on Hard Truths of Conservation, join Dan Cabela as he takes a close look at an issue close to his home in Texas. Big horn sheep are one of North America’s most-spectacular animals, but future conservation efforts sometimes require large-scale, hands-on efforts. With the aoudad population exploding in parts of West Texas, big horns face challenges from a couple of different angles. Disease and habitat loss being the most prevalent, Dan finds himself in the thick of multi-agency translocation, working along side our friends at the Wild Sheep Foundation.

Don’t miss “Big Horn Dilemma” this Sunday, March 8th, at 8:30AM Eastern, on the Discovery Channel.

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This week on Hard Truths of Conservation, join Dan Cabela as he travels between Scotland and England to learn how land managers balance conservation with wild-food harvesting. With such a rich history of hunting tradition in both countries, it’s fascinating to see the changes taking place in a modern society. It’s a balance of old and new, yet hunting plays a critical role, especially when it comes to food security. Dan meets with those who understand the topic at hand, and seeks to understand more about how hunting has a place in this changing modern world. 

Don’t miss the encore presentation of “The Aussie Way” this Saturday, Feb 28th at 6:30AM Eastern. Then join us for the premier of “Great Britain’s Deer” this Sunday, March 1st, at 8:30AM Eastern, both on the Discovery Channel.

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This week on Hard Truths of Conservation, join Dan Cabela as he travels to Zimbabwe, Namibia, and Angola for an in-depth look at elephant conservation today. This topic is one that’s very convoluted and comes with its fair share of layers, as well as opinions, but hard truths will always be just that…hard truths.

In areas of Africa where elephant populations are expanding rapidly comes a very important question, “What happens when it reaches carrying capacity?” It’s a growing problem across Africa, and Dan and the team meet with experts and locals from several countries for their take on this highly-controversial topic.

Don’t miss the encore presentation of “The Bear” this Saturday, Feb 14th at 6:30AM Eastern. Then join us for the premier of “Elephant in the Room” this Sunday, Feb 15th, at 8:30AM Eastern, both on the Discovery Channel.

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This week on Hard Truths of Conservation, join Dan Cabela as he travels to Kodiak, AK and takes a closer look at North America’s largest predator, the brown bear. Often misunderstood, brown bears are one the most-formidable predators on the planet, but there’s still so much we don’t know about them. Dan joins researchers and biologists from Alaska Fish and Game, as well as our partners at IOTR for some field work collaring these incredible giants. The goal is to better understand predator-prey interactions, especially with the bison of Sitkalidak Island.

Don’t miss the encore presentation of “A European Tradition” this Saturday, Feb 7th at 6:30AM Eastern. Then join us for the premier of “The Bear” this Sunday, Feb 8th, at 8:30AM Eastern, both on the Discovery Channel.

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A message from our Executive Director, Dan Cabela....

I’m extremely excited to announce a new partnership with Leica Sport Optics USA and our foundation. Spending over 200 days a year filming conservation stories around the world, premium gear is an absolute must for me. Using Leica’s world-class binoculars and spotting scopes in the field is one thing, but their commitment to locking arms and making a real difference through conservation is what excites me most. 

“Leica’s commitment to conservation is grounded in stewardship, education, and scientific understanding of wildlife and wild places,” said Ryan Holm, Director of Marketing for Leica Sport Optics USA. “By equipping conservationists, researchers, and ethical hunters with precision tools, we help turn observation into meaningful action—preserving wildlife, landscapes, and outdoor traditions for future generations.”

From a focus here in North America to conservation issues with global impact, we’re excited to get to work with one of the most-iconic brands in the optics space. Look for them in the field and on future episodes of the “Hard Truths of Conservation” series very soon!

This week on Hard Truths of Conservation, join Dan Cabela as he travels to Spain and France to take a close look at how hunting has helped recover and even grow the chamois population. The history, sights, sounds and cultural aspects of both countries are ever present as the story unfolds. Speaking with local experts and government officials, the narrative around conservation becomes clear.

From there, Dan is off to Turkey for a similar story that is tough to argue when presented with hard truths, but this time, with another mountain species...the Bezoar ibex.

Don’t miss the encore presentation of “Another World” this Saturday, Jan 31st, at 6:30AM Eastern. Then join us for the premier of “A European Tradition” this Sunday, February 1st, at 8:30AM Eastern, both on the Discovery Channel.

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This week on Hard Truths of Conservation, join Dan Cabela as he travels to Turkey to take a look at how well regulated hunting has helped protect large areas for wildlife, and funded local conservation initiatives. It’s a story which on the surface looks pretty cut and dry. However, once you start to peel back the layers, you quickly see the undeniable positive impact hunting has had on this country’s wildlife and habitat. 

From Turkey, Dan heads to Mozambique with various members of his family to give an incredible update on the family’s 24 Lions initiative.

Don’t miss the encore presentation of “100 Lions” this Saturday, Jan 24th, at 6:30AM Eastern. Then join us for the premier of “Another World” this Sunday, Jan 25th, at 8:30AM Eastern, both on the Discovery Channel.

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Two very different corners of the world, but a common thread unites them both…incredible conservation success stories. Back in 2018, the landmark 24 Lions initiative forever changed the landscape of lion conservation around the world. Now known as the largest and most-successful wild lion translocation in the history of the world, Dan Cabela and various members of the Cabela Family return to Coutada 11 in Mozambique for an important update — the lion population has grown from 24 to 100! It’s an incredible story of real conservation and the dedicated team/partners it took to pull it off.

From there, Dan heads to Alaska where he documents and tells the story of a conservation success story involving on of America’s most-iconic, big-game animals…the bison.

Don’t miss the encore presentation of “An American Icon” this Saturday, Jan 17th, at 6:30AM Eastern. Then join us for the premier of “100 Lions” this Sunday, Jan 18th, at 8:30AM Eastern, both on the Discovery Channel.

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Off the coast of Kodiak, AK comes an incredible story of conservation and forward thinking. Building and sustaining a new bison herd on the island of Sitkalidak, the indigenous Alutiq community of Old Harbor take ownership of their food security and subsistence way of life. Dan Cabela immerses himself into the community and is given the privilege of telling their story. Together, with our partners at IOTR, we take on the task collaring some of these bison in order to learn more about them and the way they’ve adapted to life here.

Don’t miss “An American Icon” this Sunday, Jan 11th, at 8:30AM Eastern on Discovery Channel!

The wait is officially over, as Season 4 of Hard Truths of Conservation debuts this Sunday, January 11th at 8:30AM Eastern on Discovery Channel. 

In this season, you’ll follow along with host, Dan Cabela, as he explores the world in search of incredible conservation stories from the front lines. Along the way, you’ll be introduced to a myriad of experts and unsung heroes from around the globe, each with their own unique story.

From the mountains of Alaska to the savannah of Africa, Dan is out to document and tell the hard truths around conservation today. In an evolving society, what role does conservation and more specifically, hunting, play? Dan is on a mission to find out, and you’ll have a front-row seat for what he uncovers. 

Watch Season 4 Trailer!

The time our supporters have been waiting for is finally here! Season four of Hard Truths of Conservation is about to debut on several networks in 2026. But before we get to that, here's a chance to see Season 3 in case you missed any episodes. Starting on December 29th, HTC will kick off on Pursuit and then January 5th, 2026 on EarthX. 

With over eight billion people on our planet today, the conservation of our natural ecosystems and wildlife which call them home, has never been more crucial. But what does "conservation" in the modern world require? Dan Cabela sets out on a journey across the globe to explore the "Hard Truths Of Conservation" with a host of experts in vastly different contexts.

The idea that sustainable use can play a vital role in preserving habitat for wildlife and sustaining communities alike is an impossible statement to many people. However, in his travels around the world and meeting with people from all walks of life, it’s becoming more and more clear. Dan participates in hands-on conservation initiatives funded by sportsmen and shares the reality of areas supported by sustainable use in a highly educational and entertaining format.

Stay tuned, as we have some more BIG announcements regarding where and when you can find season four soon!

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Last Tuesday, December 2nd, was "Giving Tuesday" --- a movement that started in 2012, and has since grown into a international day of generosity, garnering global support. It aims to celebrate generosity and encourages people to give back on the first Tuesday after Thanksgiving.

Many consider it as an opportunity to donate money, volunteer time, or perform acts of kindness to support nonprofits and community causes. As a 501c3 public charity, we would love for you to consider donating to our foundation. Your support goes an extremely long ways in supporting our mission in real conservation, as we aim to do more and truly make a difference for wildlife and the wild places they call home. 

Giving Tuesday may be over, but the holiday season is here, and we'd be honored if you could still find it in your heart to donate to our foundation. Together, we can and will make a difference.

Your friends in conservation,
The Cabela Family

Donate Now!

Happy Thanksgiving from the Cabela Family! Here's a few things we are thankful for today...

Our Supporters and Partners
From engaging with emails and our social media, to raising awareness about "Hard Truths of Conservation" and donating through the website, it all matters. It's not lost on us that without you, none of what we do as a foundation would be possible.

Our Parent's Legacy
Dick and Mary Cabela formed this foundation 25 years ago to do two things...make a difference and ensure the family legacy moves forward. While we miss them dearly, we know they're smiling down from Heaven, proud of the work we've done and continue to do in their name.

Our Future
Each day is an opportunity to make a difference on the world of conservation. Both near and far, we are thankful for the opportunities we have been given, and those we haven't realized yet. Looking ahead, we have some very exciting things we look forward to telling you more about soon.

Enjoy your day with family and friends, being thankful for what matters most.

We are excited to announce a new partnership on behalf our TV series,
"Hard Truths of Conservation." 

Unfamiliar with Waypoint TV, well, let's bring you up to speed. They're considered one of the leaders in streaming for outdoor entertainment. With the traction that HTC has garnered, we were approached by them, asking if we'd like to bring HTC to their service to broaden our reach even further.

"The goal for Hard Truths has always been to educate and tell the story of real conservation to as many people as possible, said our Executive Director, Dan Cabela. "Bringing Hard Truths of Conservation to Waypoint TV allows us to reach a broad audience of people who are about the outdoors --- and spark meaningful dialogue about what it takes to responsibly conserve wildlife and wild places today."

Builder Brock, CEO and Co-founder of Waypoint TV had this to say: "Our mission at Waypoint is to provide access to the outdoors through extraordinary storytelling. Partnering with the Cabela Family Foundation and showcasing Hard Truths of Conservation amplifies voices and issues that matter, and aligns perfectly with our commitment to content that educates, inspires, and entertains."

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"When God gave man dominion over the beast of the land, air, and sea, He must have envisioned a day when man would try to base his decisions on not only what was good for man, but was also good for the part of Creation he had been given stewardship over. Most hunters take that responsibility seriously.”
- Dick Cabela

Dick and Mary Cabela's legacy lives on today through their children and grandchildren. This past June, we announced the 24 Lions project had surpassed 100 lions. In just seven years, the population of wild lions in Coutada 11 of Mozambique has grown five times over --- a true testament to real conservation from people who care. From the partners at Zambezi Delta Conservation to Mary's initial belief in what could be, it's been a truly humbling experience for the entire Cabela family. 

In this short video, you'll see and hear from various members of the family, and get their opinion on the trip, family legacy, and what the success of this initiative means to them.

Watch Now!